Top 5 Fashion Games on iOS in Bulgaria: Q1 2023 Performance

During the first quarter of 2023, the top 5 fashion games on the iOS platform in Bulgaria displayed diverse performance trends in weekly downloads, revenue, and active users. Here’s a detailed look at their metrics:

Merge Studio: Fashion Makeover experienced a steady increase in weekly active users, peaking at approximately 1.5K by the end of March. Weekly downloads saw fluctuations, reaching a high of 696 in the week of January 30, while weekly revenue varied, peaking at around $81 in the first week of January.

Project Makeover had a consistent performance in weekly active users, maintaining around 3.1K to 3.8K throughout the quarter. Weekly downloads also showed some variability, with a notable drop to 172 in the week of March 6. Weekly revenue peaked at $337 in late January but generally hovered around $150 to $310.

Makeup Stylist -DIY Salon game saw a stable trend in weekly active users, with numbers ranging from 1.7K to 2.1K. Weekly downloads were relatively steady, peaking at 410 in the first week of January. Weekly revenue fluctuated, reaching up to $48 in mid-January but generally staying between $10 to $36.

Super Stylist Fashion Makeover showed a decline in weekly active users from 1.4K at the start of the quarter to around 843 by the end of March. Weekly downloads also saw a downward trend, with a significant drop from 817 in late December to 247 by the end of March. Weekly revenue was modest, peaking at $80 in early January.

Fashion Battle - Dress up game had a gradual increase in weekly active users, peaking at 620 in the last week of February. Weekly downloads saw a notable increase, reaching 311 in the same week. Weekly revenue remained low throughout the quarter, peaking at $25 in early February.

These insights, sourced from Sensor Tower, provide a snapshot of the performance trends for the top fashion games on iOS in Bulgaria during Q1 2023. For more detailed analytics and insights, visit Sensor Tower.